GoodFellas Bagel Deli opening in East Lansing near Michigan State

EAST LANSING – GoodFellas Bagel Deli will soon join the ranks of HopCat, FieldHouse and El Azteco on the same downtown block.

Deli owner Adrian Joseph plans to open the new East Lansing location this August in the former Poke Lab next to the Mad Eagle boutique and near many East Lansing staples.

“We’re right in the heart of it,” he said.

GoodFellas Bagel Deli is a shop in Lansing’s Stadium District, serving breakfast sandwiches on the “finest bagels,” according to its website.

Owner Adrian Joseph and manager Noah Jacobson of GoodFellas Bagel Deli on East Michigan Avenue pose for a portrait Tuesday, June 21, 2022, in front of the downtown Lansing location.

Joseph said the East Lansing location will have a similar menu to Lansing’s, but expanded, with more traditional deli sandwiches such as pastrami and corned beef.

Hours will be 7 am to 3 pm Monday through Friday and 9 am to 3 pm on Saturday and Sunday. But it will also be open 10 pm to 3 am Wednesday through Saturday.

That late shift is for that Michigan State University bar crowd, Joseph said.

The business is hiring for the new location, which will have 15 to 20 employees.

Joseph opened the Lansing location right before the COVID-19 pandemic hit. There’s been hurdles since then but now the restaurant is thriving, he said.

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The Lansing location, about 675 square feet, has gotten busier than he expected. Joseph said he knew he needed a bigger footprint and he had a lot of college student customers, so when he was offered the downtown East Lansing space he jumped on it.

The East Lansing space, about 2,600 square feet, is under construction.

It will allow customers to sit inside and let staff try new things.

“Lots of space for lots of opportunity,” said Noah Jacobson, the general manager for the East Lansing storefront.

The future GoodFellas Bagel Deli location in downtown East Lansing on June 17, 2022.

He’s going to try to bring some innovation and experimentation to the store, things competitors wouldn’t think of, Jacobson said.

He said he’s excited to have people sit inside the store, share a good meal and find out what the deli’s about.

“I think it’s more just homestyle food with a little heart and soul,” he said. “Just real people hanging out and doing good work.”

Contact Bryce Airgood at 517-267-0448 or [email protected] Follow her on Twitter @bairgood123.

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